The Modern Platform for
Real Estate CRM
Manage leads, leases, sales, invoices, and commissions from a single platform — built for modern real estate teams.
Trusted by leading agencies
Everything you need to
close more deals
From lead capture to lease signing, IRM365 gives your team the tools to manage every stage of the real estate lifecycle.
Lead Management
Auto-capture leads from Meta, Google, and referrals. AI scoring routes the hottest opportunities to the right agent.
- Multi-channel capture from Meta, Google Ads & web forms
- AI scoring ranks leads as Hot, Warm, or Cold
- Auto-assignment routes leads to the right agent
- Full lifecycle from first contact to conversion
Deal Pipeline
Drag-and-drop deals through customizable stages. Track win probability and expected close dates.
Invoicing & Cash Flow
Generate invoices, track payments, schedule installments, and project cash flow — all in one place.
Property & Units
Manage projects, properties, and unit catalogs. Track availability, reservations, and sales status.
Reports & Analytics
Executive dashboards, agent leaderboards, pipeline analytics, and financial reports.
- Real-time executive dashboards with key metrics
- Agent performance leaderboards & rankings
- Pipeline velocity & conversion analytics
- Financial reports with Excel/PDF export
Lease & Contracts
Generate MOUs, lease contracts, and renewals. Automate settlements and terminations.
Roles & Permissions
Manage employees, teams, and designations. Fine-grained role-based access control.
Fully Configurable
Custom document templates, API keys, workflow rules — tailor IRM365 to match your business.
- Customizable document templates with variables
- API keys for third-party integrations
- Workflow automation & business rules
- White-label branding options
Integrate with your favorite tools
Connect seamlessly with popular ad platforms, sync your workspace, and manage finances natively — all from one dashboard.
View all integrations
“We cut our lead response time by 60% after connecting Facebook and TikTok ads directly to IRM365.”
Zubair Sajjid.Sales Manager, IM Properties
Facebook Leads
Auto-capture leads from Facebook & Instagram ad campaigns.
TikTok Leads
Import leads from TikTok lead generation ads in real time.
Google Leads
Import leads from Google lead generation ads in real time.
IRM Books
Native accounting — invoicing, receipts, installments, cash flow.
REST API
Full API access for building custom integrations and workflows.
Webhooks
Real-time event notifications pushed to your own systems.
Work smarter with AI-powered tools
From activity tracking to AI lead intelligence and automated pipelines — streamline every step of your sales workflow.
Log every interaction, schedule every follow-up
Track calls, emails, WhatsApp messages, and notes for every lead. Schedule follow-ups with reminders so no opportunity slips through the cracks.
- Log calls, emails, SMS & WhatsApp in one click
- Schedule follow-ups with date, time & reminders
- Create tasks and assign to team members
- Complete activity timeline per lead
Complete Agreements
Lifecycle Management
From MOU to lease signing, renewals to terminations — manage every agreement and financial record in one place.
Manage every agreement from start to finish
Create sale, purchase, and lease contracts — monthly or yearly. Renew, terminate with settlement calculations, and track payment progress all in one place.
- Sale, purchase & lease agreements
- Auto-renew with configurable terms
- Terminate with settlement calculations
- Auto agent commission calculation
Customizable terms, complete financial tracking
Build contracts with drag-and-drop terms and template variables. Generate professional PDFs, manage attachments, and track every financial record — installments, receipts, cheques, and invoices.
- Drag-and-drop terms with template variables
- Manage attachments & generate PDFs
- Track installments, receipts & cheques
- Invoice generation & payment tracking
Transparent settlements, zero disputes
When a contract ends early, IRM365 calculates every detail — outstanding balances, penalties, refundable deposits, and final settlement amounts — so both parties walk away with clarity.
- Auto-calculated settlement breakdown
- Penalty, refund & balance adjustments
- Settlement invoice & receipt generation
- Full termination audit trail
Built for teams that close deals
Real estate agencies across the UAE trust IRM365 to manage leads, contracts, and finances from one platform.
“IRM365 replaced four tools for our agency. Lead management, contracts, invoicing, and reporting — all in one platform our agents actually use daily.”
“The deal pipeline gives me instant visibility into every opportunity across my team. I can finally forecast revenue with confidence.”
“IRM365 replaced four tools for our agency. Lead management, contracts, invoicing, and reporting — all in one platform our agents actually use daily.”
“The deal pipeline gives me instant visibility into every opportunity across my team. I can finally forecast revenue with confidence.”
“IRM365 replaced four tools for our agency. Lead management, contracts, invoicing, and reporting — all in one platform our agents actually use daily.”
“The deal pipeline gives me instant visibility into every opportunity across my team. I can finally forecast revenue with confidence.”
“IRM365 replaced four tools for our agency. Lead management, contracts, invoicing, and reporting — all in one platform our agents actually use daily.”
“The deal pipeline gives me instant visibility into every opportunity across my team. I can finally forecast revenue with confidence.”
“The automated lead assignment rules alone saved us 15 hours per week. Hot leads now reach the right agent in seconds, not hours.”
“Contract generation used to take a full day. Now we send professional lease agreements and MOUs in minutes with auto-calculated commissions.”
“The automated lead assignment rules alone saved us 15 hours per week. Hot leads now reach the right agent in seconds, not hours.”
“Contract generation used to take a full day. Now we send professional lease agreements and MOUs in minutes with auto-calculated commissions.”
“The automated lead assignment rules alone saved us 15 hours per week. Hot leads now reach the right agent in seconds, not hours.”
“Contract generation used to take a full day. Now we send professional lease agreements and MOUs in minutes with auto-calculated commissions.”
“The automated lead assignment rules alone saved us 15 hours per week. Hot leads now reach the right agent in seconds, not hours.”
“Contract generation used to take a full day. Now we send professional lease agreements and MOUs in minutes with auto-calculated commissions.”
“We onboarded 3 branches in under a week. The multi-branch setup with role-based access made it seamless for our entire team.”
“We onboarded 3 branches in under a week. The multi-branch setup with role-based access made it seamless for our entire team.”
“We onboarded 3 branches in under a week. The multi-branch setup with role-based access made it seamless for our entire team.”
“We onboarded 3 branches in under a week. The multi-branch setup with role-based access made it seamless for our entire team.”
“IRM365 replaced four tools for our agency. Lead management, contracts, invoicing, and reporting — all in one platform our agents actually use daily.”
“The automated lead assignment rules alone saved us 15 hours per week. Hot leads now reach the right agent in seconds, not hours.”
“We onboarded 3 branches in under a week. The multi-branch setup with role-based access made it seamless for our entire team.”
“The deal pipeline gives me instant visibility into every opportunity across my team. I can finally forecast revenue with confidence.”
“Contract generation used to take a full day. Now we send professional lease agreements and MOUs in minutes with auto-calculated commissions.”
“IRM365 replaced four tools for our agency. Lead management, contracts, invoicing, and reporting — all in one platform our agents actually use daily.”
“The automated lead assignment rules alone saved us 15 hours per week. Hot leads now reach the right agent in seconds, not hours.”
“We onboarded 3 branches in under a week. The multi-branch setup with role-based access made it seamless for our entire team.”
“The deal pipeline gives me instant visibility into every opportunity across my team. I can finally forecast revenue with confidence.”
“Contract generation used to take a full day. Now we send professional lease agreements and MOUs in minutes with auto-calculated commissions.”
“IRM365 replaced four tools for our agency. Lead management, contracts, invoicing, and reporting — all in one platform our agents actually use daily.”
“The automated lead assignment rules alone saved us 15 hours per week. Hot leads now reach the right agent in seconds, not hours.”
“We onboarded 3 branches in under a week. The multi-branch setup with role-based access made it seamless for our entire team.”
“The deal pipeline gives me instant visibility into every opportunity across my team. I can finally forecast revenue with confidence.”
“Contract generation used to take a full day. Now we send professional lease agreements and MOUs in minutes with auto-calculated commissions.”
“IRM365 replaced four tools for our agency. Lead management, contracts, invoicing, and reporting — all in one platform our agents actually use daily.”
“The automated lead assignment rules alone saved us 15 hours per week. Hot leads now reach the right agent in seconds, not hours.”
“We onboarded 3 branches in under a week. The multi-branch setup with role-based access made it seamless for our entire team.”
“The deal pipeline gives me instant visibility into every opportunity across my team. I can finally forecast revenue with confidence.”
“Contract generation used to take a full day. Now we send professional lease agreements and MOUs in minutes with auto-calculated commissions.”
Plans that scale with your business
Every plan is tailored to your team size and needs. Book a demo and we'll find the right fit for you.
Starter
Tailored to your team size
Perfect for small agencies getting started
- Up to 5 users
- 500 leads storage
- 100 property listings
- Basic CRM features
- Email support
Professional
Tailored to your team size
For growing agencies and property managers
- Up to 25 users
- Unlimited leads
- Unlimited properties
- All modules included
- Advanced analytics
- API access
- Priority support
- Custom templates
Enterprise
Tailored to your team size
For large organizations with custom needs
- Unlimited users
- Unlimited everything
- All modules included
- Custom integrations
- Dedicated account manager
- SLA guarantee
- On-premise option
- Custom training
All plans include:
Need a custom solution?
Contact our sales teamFrequently asked questions
Everything you need to know about IRM365.
Ready to Close More Deals
with Less Effort?
Join real estate teams who manage their entire business from one platform.